Demand-Side Sales 101

Stop Selling and Help Your Customers Make Progress

Stop Selling and Help Your Customers Make Progress

Available Now

The Demand-Side Sales mindset shift has progressed many people. Implement this mentality via the book or our course here.

No matter your learning style, we can help you progress towards this way of thinking. The prototype Demand Side Sales course book, along with a link to the book are now available.

Meet Bob

Bob Moesta – one of the principal architects of the Jobs to be Done theory and founder of The Re-Wired Group. Since developing the Jobs to be Done theory the mid-90s along with Harvard Business School Professor Clayton Christensen, Bob has continued to develop, advance and apply the innovation framework to everyday business challenges.

A visual thinker, teacher and creator, Bob has worked on & helped launch more than 3,500 new products, services and businesses across nearly every industry, including defense, automotive, software, financial services and education, among many others. He has started, built and sold several startups.